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What are the new skills required for film professionals?

We will discuss it on July 11th at the High Education Course for media and media editors, promoted by the Cineteca Foundation of Bologna, with the support of the Emilia-Romagna Region and the European Social Fund, and realized in association with “Il cinema ritrovato” Festival.

The course intends to create a new professional figure, capable of communicate a festival or a cultural event in its complexity. Melting Pro will contribute with a session entitled “Audience Development as a Strategic Development Tool to Serving Cultural Organizations and Events”. We will guide participants in structuring audience development and engagement strategies with the goal of enhancing cultural offerings and communicating effectively with an heterogeneous audience.

All info on the Cineteca of Bologna

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Audience Development and digital strategy